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Miss Sofi行銷公關副理曾祥儀指出,目前全台Miss Sofi的銷售員工約有75位,包含二間門市和15個百貨櫃點,公司都會做妥善安排,畢竟Miss Sofi一直以來都是穩定的正營收,而旗下包含Ophelie、Sonia、Princess和複合式精品店Clozzet則都將維持正常營運。
Miss Sofi是由全球最大女鞋代工恆豐集團於2001年成立碩豐國際,所跨足的自有品牌,經營約有12年,累積銷售有數百萬雙鞋,不僅駐足東區最廣為人知的精華地段,更曾坐擁本土第一女鞋品牌的稱號,過去以「男人是對Miss Sofi鞋子行注目禮,而非女人的胸部」、「美人魚」、「墮落的天使」等吸晴廣告震憾同業打響知名度,快速成功躋身台灣流行女鞋市場,更於2011年與Hello Kitty跨界聯名合作引起炫風,受到廣大迴響。
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